Resh Sidhu
Creative Director #QueenofVR

Resh Sidhu is award-winning Creative Director at AKQA, based in New York. She is one of the most well-regarded names in Virtual Reality driving the medium forward with her fearless creativity and innovative approach. Her diverse portfolio ranges from mixed reality, digital experiences, global marketing campaigns and product development where she uses unfamiliar mediums to drive forward digital transformation. Resh joined AKQA from Oscar-winning visual effects studio Framestore where, as Creative Director of VR, she led a multi-disciplinary team across a wide client base. 

 

 

 

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As Creative Director at AKQA, Resh leads a multi-disciplinary team across a wide client base. Resh has a diverse skill set with specialities in creative direction, conceptual thinking, innovative ideas, interaction design, strategy and team leadership. She brings a fresh, original & authentic approach to the workplace with her endless energy and enthusiasm. Resh truly is a one-woman creative powerhouse who can lead transformation with companies and come up with innovative ideas, educate clients, build partnerships, lead immersive workshops as she challenges her teams to seek terrain unexplored.

 

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Resh’s role extends well beyond the scope of creative leadership, she lectures and talks extensively all over the world on designing compelling experiences by harnessing the power of technology. She is a motivational speaker and leader, drawing from her years of experience in digital design, advertising and marketing. In 2017 Resh gave a compelling TEDx talk on Navigating the Virtual Realms.

 

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Resh is a frequent contributing author to publications such as Advertising Age, Campaign USA, The Drum, Marie Claire, and DigiDay, where she has challenged the industry to stop cannibalizing the medium and deliver content that makes VR truly indispensable. Resh also serves on juries for The One Club, Creative Review, D&AD, BIMA Awards, The Webby’s, Cannes Lions, AICP Awards, The FWA, Future Of Storytelling, Raindance VFX Awards and IAB Creative Showcase.

 

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Resh was recently awarded Honorary Doctorate from University of Arts London, in recognition of her outstanding contribution to the field of digital, film, animation and advertising. She was named Top 50 creative leader by Creative Review, voted as one of the World’s Most Creative Women in The Drum and voted VR pioneer by Marie Clarie Magazine earning her the title Queen of VR.

 

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